Image: Melissa Kretschmer, Spiral Gritty, Film Still
About IMC Lab
IMC Lab is a mixed reality incubator + media arts lab in NYC. We've built virtual reality, augmented reality + mixed reality (VR, AR + XR) apps + immersive experiences, A.I. + cloud software with United Nations, governments, hospitals, Universities, Teach for America, Sony, NBC + more.
IMC work has been in museums, Times Square, Google + Instagram offices, Live Nation concerts, movie theaters, NBA + MLB stadiums across the U.S., billboards on 7 continents as well as mobiles + wearables in >100 countries.
The Obama White House invited IMC Lab to be a founding member of Nation of Makers, a national trade org + 50-state network of maker spaces that spurs cross-disciplinary U.S. innovation in tech, arts & STEAM education.